Bots Don’t Buy – How to Create Facebook Ads For Humans, Not Bots


Match Box 4 September 14, 2017 3:00 pm - 3:30 pm

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Ashley Ward

Humans are more difficult to advertise to than bots. Bots require a certain algorithm made up of the right type of wording, targeting, and recipe.

Humans are a bit more complex. We dislike things more than we actually like things, and have opinions to match. This makes advertising to humans incredibly difficult, but all the more fun at the same time.

With this presentation, I’m going to teach you how you can reach the attention of your real customers, humans, using Facebook Ads. You’ll learn how to target, connect with, and convert Facebook audiences with these Facebook Ad takeaways.

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