Stop Fearing Performance and Metrics, Embrace Today’s Tools to Make Marketing Work

Arnold Space Hall August 27, 2015 4:20 pm - 5:00 pm

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Jeremiah Andrick

Marketing is evolving and accountability and efficiency in marketing spend is becoming essential to the C-suite. But rather than fearing performance and measurement, digital is providing new ways to learn and connect with your customers and target audience. Learn how to move your customers from thinking about you to becoming loyal and repeat customers; how to leverage the tools you have today and how to think about building a marketing stack that you can build on in the future.

Jeremiah Andrick, Head of Global eCommerce, Logitech